i am especially fond of CHEWING THE CUD & viola, the incredibly talented creator of the innovative company….viola designed all of the printed materials for A LOVELY WORKSHOP in napa & she is working tirelessly on amazing letterpress & printed surprises for A LOVELY WORKSHOP in france coming up in may 2010….she is also working on a very special personal project, a sweet little bun in the oven….to see more of her lovely designs & unique ideas you must check out STYLE ME PRETTY, abby will be putting up some more of viola’s work very soon…..

About chewing the cud….
“chewing the cud is a story depicted in the mediums of paper, apparel, and accessories. The tale is a celebration of all things unique; sometimes bold and dramatic; other times a soft whisper, or a playful hint of spice. The ending is always a kaleidoscope of inspired possibilities, and that, is how we like to see our world.”
-viola (creator & owner of chewing the cud)

i just love the BIG IDEAS books…..


“Why chewing the cud, you ask? We like to ask “why,” and then we like to ask, “why not.” chewing the cud defines that moment of meditation before taking a calculated leap. For the most part, we remember to bring our wings.”-viola….there is a sweet simplicity & loveliness to viola’s designs…


i always think its interesting to find out what inspires someone who inspires me….

and these are a few of viola’s favourite things…..

“running in the rain. flip flops. spotted feathers. cookbooks (with lots of photographs). steamed custard. square wreaths. laughing out loud. stripes and dots. tongue-scorching hot sauce. freshly picked lavendar. foldable bags. foggy mornings. pleats. wet clay. starry nights. crooked lines. books and blankets. white daisies. movies in the park. french macaroons. cigar boxes. dark roast coffee. lazy sundays. did I say coffee?”


these fabric wraps stole my heart the first time i laid eyes on them….these beautifully designed pieces are fabric are meant to be used to wrap a gift…i love this idea…a gift within a gift….its clever & sweet….and they make beautiful head scarves, my daughter has been wearing one around the house lately……here is some more information about the super stylish fabric wraps  in viola’s own words….

Unwrapping the story…
“I didn’t know it then but I think the idea was planted in my head many years ago, when I did my thesis on gift-giving in art school. I’ve always felt that the gift presentation is as important as the gift itself. Each wrap is a gesture of giving and carries a message: Give Luck, Give Cheer, Give Love… “
Wrap your gifts and loved ones with much love and luck….
And some of the more practical specs:
• all printed on 100% organic cotton using vegetable-based inks
• eco-friendly alternative to wrapping paper
• great for wrapping odd-shaped objects
• great as a fashion accessory, napkin, cushion covers, as a print on the wall….


remember to stop by STYLE ME PRETTY & CHEWING THE CUD & let yourself be inspired….



two lucky winners will receive 3 CHEWING THE CUD gift wraps…as well as a BIG IDEAS book…each winner will get a yellow fabric “give luck” wrap, a blue fabric “give luck” wrap, and a flower fabric wrap….you can keep all three, use them as art for your wall, a scarf for your hair or maybe keep your favorite & give 2 to two of your favorite people….& i love the BIG IDEAS book, perfect to slip into your purse & pull out when something special pops in your mind, who knows how big your ideas can get?? so please leave a comment, cross your fingers & i will select 2 winners very soon….xoxoxo

a little more sweetness...

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  1. Feb 10-2010 , 09:28AM
    Very unique. Love "chewing the cud"
  2. chelsey:
    Feb 10-2010 , 09:39AM
    love this stuff! what a great giveaway!
  3. Maria:
    Feb 10-2010 , 09:42AM
    i love how these creative fabrics can be used and reused as gift wrap. The elephants and animals in the patterns make them exotic and whimsical at the same time, and the colors are so uplifting. Thank you for yet another inspiring post and giveaway!
  4. Feb 10-2010 , 09:46AM
    um...pretty please pick me :)
  5. Gina:
    Feb 10-2010 , 10:04AM
    3 wraps! These would be perfect for my 3 bridesmaids! These wraps are my favorite!
  6. Lorena Mora:
    Feb 10-2010 , 10:12AM
    These are beautiful, hope I win.
  7. Feb 10-2010 , 10:22AM
    How beautiful! I would love to win.
  8. Han-Meh Chang:
    Feb 10-2010 , 11:24AM
    beautiful! thanks for always sharing beautiful things with us :)
  9. Feb 10-2010 , 11:28AM
    I saw these in a shop in Savannah, GA recently and I think they are just amazing! such a great idea! unfortunately the store is closing but they had great things like these. Thanks for the awesome finds!
  10. Feb 10-2010 , 11:52AM
    absolutely amazing talent! i would love to win! xoxo
  11. carrie:
    Feb 10-2010 , 11:59AM
    I love love love this idea! so beautiful and practical at the same time. Thanks for the contest offer
  12. Feb 10-2010 , 11:59AM
    these type of products are exactly what set you apart from the rest...thanks for sharing.
  13. Kristina:
    Feb 10-2010 , 01:21PM
    Oh I have never seen these goodies before but they sure are inspiring. Thanks for sharing!
  14. Elizabeth:
    Feb 10-2010 , 01:56PM
    what whimsical patterns! I love all of this! Thanks for posting and for the giveaway!
  15. Meegan:
    Feb 10-2010 , 02:24PM
    How amazing is this giveway?! I have to thank you for sharing these wonderful items. I am in love...
  16. sarah:
    Feb 10-2010 , 02:37PM
    I love everything Chewing the Cud puts together, and these gift wraps are one of my favorite things. One for me, one for each of my sisters.
  17. kayLad:
    Feb 10-2010 , 03:16PM
    I saw these on Style Me Pretty as well and I'm still in love. They're so simple and so romantic. Beautiful!
  18. Jenn:
    Feb 10-2010 , 03:41PM
    I love all her designs... simple beautiful prints that are oh so awesome!! What a great giveaway-- I could not be more excited!!
  19. Feb 10-2010 , 05:08PM
    All the images on this post and your blog are soo stunning! And what a great idea for a giveaway! These fabric wraps have so many great little details to them and would really add a special touch to a present. And ever since I've started blogging, I constantly come up with big ideas and have to rush to my computer and document them all before I forget them. A book to put in my purse to jot these ideas down would be super helpful!!
  20. Jenn:
    Feb 10-2010 , 05:32PM
    A BIG IDEAS BOOK! I love it! I always wake up in the middle of the night with ideas/things I want to goes on a scrap piece of paper and sometimes gets lost. BUT! A book to put them in...what a fantastic idea <3 Thanks for sharing this post. The colours and designs on the wraps are stunning and make me smile!
  21. Stefanie:
    Feb 10-2010 , 06:20PM
    Hi! I absolutely love these designs! Being a country girl, I love the name 'Chewing the Cud', and I can totally relate with the story. Why not chew the cud? Haha! I would really love the gift wraps, and of course, the Big Ideas book! Love the designs!!
  22. suicide_blond:
    Feb 10-2010 , 06:36PM
    oh dear i hope im not tooo late!! xoxo
  23. Feb 10-2010 , 07:32PM
    I love learning about new artists ... especially ones using old-fashioned techniques like letterpress. And dark roast coffee and lazy Sundays? A girl after my own heart.
  24. Carly:
    Feb 10-2010 , 09:31PM
    This is simply beautiful! I love the idea of this! I also hope I´m not too late!
  25. Rina K.:
    Feb 10-2010 , 10:33PM
    Wonderful giveaway! The designs are lovely!
  26. Feb 10-2010 , 10:40PM
    Hopefully not too late. ♥ Everything is so incredibly cute.
  27. Erika:
    Feb 11-2010 , 12:04AM
    Hope I'm not too late either. So gorgeous!
  28. Shea:
    Feb 11-2010 , 07:47AM
    I hope I am not too late for a chance to win these beautiful pieces. I can invision them framed on the wall in my house! How gorgeous. i just may have to order some today- just in case I dont win!
  29. Katie Bee:
    Feb 11-2010 , 09:09AM
    my fingers, toes, ankles and eyes are crossed (the first and last only for a moment, too hard to type!). Chewing the Cud's designs are so vibrant and have such a feeling of joy, they would be a spot of brightness no matter what they were used for.
    Thanks for spotlighting this company!
  30. Alexandria:
    Feb 11-2010 , 10:05AM
    Thank you so much for such a beautiful giveaway. I admire Viola's work and especially love the fabric wraps!
  31. Feb 11-2010 , 08:45PM
    So... once again, I'm left speechless, I don't know what else to say other than you are so giving ... and I love elephants :-) :-) Love Love Love ...
  32. Jennifer:
    Feb 11-2010 , 08:49PM
    Beautiful, beautiful items for your giveaway! I hope it's my lucky day!
  33. sam:
    Feb 12-2010 , 06:53AM
    Hopefully I'm not too late! I love these wraps by Chewing the Cud...they're beautiful. I also love the concept of 'giving luck.' After reading Malcolm Gladwell's book, Outliers, and reading about how luck plays a large role in an individual's success, I'd love to be able to give it away to those who are most deserving! I hope I win! ;)
  34. Anne:
    Feb 12-2010 , 08:17AM
    I keep finding myself back at the chewing the cud website after seeing them on multiple blogs, debating what to purchase. I see great ideas there for bridesmaids gifts. I love artist crafted goods!
  35. sophie:
    Feb 12-2010 , 09:39AM
    I am studying for a creative writing degree and am two stories away from graduating...I need as many big ideas as possible and what better inspiration than a writers notebook from chewing the cud ! As for the fabric wrap, I shall adorn myself in it on Valentines day and present myself to my fiancee.
  36. Feb 14-2010 , 04:51PM
    Fabulous. I write a blog about gift-wrapping, and needless to say, this kind of giveaway is right up my alley. Thanks for the chance to win!

    Charissa - The Gifted Blog
  37. Shanna:
    Feb 15-2010 , 07:58PM
    Gorgeous stuff! I love the big idea book ... I'm in need of a new notebook!
  38. Feb 17-2010 , 05:06PM
    Have you announced the winner yet? Am I too late. I blogged about Chewing the Cud ages ago - so fun to see how much they've grown. Fingers crossed I win!!
  39. kelly bronson:
    Feb 19-2010 , 02:37PM
    oh my goodness! i too am pregnant, with a little girl we intend to call viola. and i love white daisies (they were my grandma's favourite flower, inherited from her).

    enough cause to pick me???!!!!
  40. Kaleigh Williams:
    Mar 18-2010 , 12:36PM
    Love! I just found chewingthecud today on SMP and I just love it. I am planning my wedding and have been at my local antique shops looking for those special details. I would LOVE to have these.

    Thanks for the opportunity!

  41. Brooke Kaleiki:
    Apr 09-2010 , 12:28PM
    These are so lovely and special. I would love to receive a gift wrapped in one!